marketing, minus the jargon.

Plain-language guides for business owners who’d rather run their business than read about algorithms. The first ones land soon.

Coming soon
Websites

Do you need a website if you already have Instagram?

Instagram gets you seen. A website gets you found, trusted and booked.

Coming soon
Google Business Profile

How to get more Google reviews without feeling pushy

Simple ways to ask, and the exact moment to do it.

Coming soon
Social media

What a small business should post on Instagram in a week

A ready-to-use weekly plan, from Monday offer to Sunday story.

Coming soon
SEO and AEO

What is AEO, and why it matters for local businesses

How to show up when customers ask ChatGPT for a recommendation.

Coming soon
Marketing basics

How much should a small business spend on marketing?

A plain way to set a budget you can actually stick to.

Coming soon
Content creation

Reels that sell: a script template for shop owners

Hook, show, tell, ask. Fill in the blanks and shoot.

get each new guide on whatsapp.

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